Learn about the Reno Tahoe brand project
As a result of 11 years declining visitation to Reno Tahoe, the Reno-Sparks Convention & Visitors Authority (RSCVA) undertook an extensive project starting last year to develop a new strategy to improve visitation to Reno Tahoe.
As a community member you have a vested interest in the success of the new direction and the opportunity to help us shape the conversation about Reno Tahoe going forward. The RSCVA invites you to attend a presentation to view the destination’s “Updated Tourism Brand Promise,” online, or during one of several public forums. It will provide key insight into the process that RSCVA has undertaken over the past 12 months to develop a tourism marketing strategy and will focus on four main steps of the process: Internal Research, External Research, Distillation and Workshop, and Brand Platform and Execution.
The RSCVA will be hosting a WebEx conference and would like you join. The meeting is scheduled to last approximately 60 minutes.
- Topic: Preview Reno Tahoe’s Tourism Marking Strategy
- Date: Wednesday, September 16, 2009
- Time: 2:00 pm, Pacific Daylight Time (GMT -07:00, San Francisco)
- Meeting Number: 334 541 493
- Meeting Password: (This meeting does not require a password.)
To join the online meeting (Now from phones too!)
- Go to https://thna.webex.com/thna/j.php?ED=115040727&UID=0
- Enter your name and email address.
- Enter the meeting password: (This meeting does not require a password.)
- Click “Join Now”.
Please RSVP to Sally Moore at smoore@rscva.com or call 827-7668 with a date that you are able to be on the WebEx.
If you are unable to make the above date the RSCVA would encourage you to try and attend one of the other community-wide meetings listed below:
The meetings are scheduled to last approximately 60 minutes.
Schedule of Community Meetings:
September 16 at 9 am
John Ascuaga’s Nugget1100 Nugget Avenue
Southern Pacific Rooms B&E
September 17 at 2 pm
National Bowling Stadium300 N. Center Street
Stadium Club - 4th Floor
September 22 at 4 pm
Reno-Sparks Convention & Visitors Authority4001 S. Virginia Street, Suite G
Board Room
September 23 at 2pm
National Bowling Stadium300 N. Center Street
Stadium Club – 4th Floor
- To read about the Reno Tahoe’s market potential research, check out Branding Reno Tahoe: Research is Key.
- To learn more about this blog, visit our about page.